Management and organizational scholars have paid increasing attention to the
interconnections between digital transformation and innovation management in the last …

With increasing population, the demand for agricultural productivity is rising to meet the goal
of “Zero Hunger”. Consequently, farmers have optimized the agricultural activities in a …

Consumers increasingly interact with multimedia posts shared by peers on social media
(SM) platforms. Drawing upon service-dominant logic (SDL) and the information adoption …

The three previous industrial revolutions profoundly transformed agriculture industry from
indigenous farming to mechanized farming and recent precision agriculture. Industrial …

In this study, we present the results of an assessment of an initiative that seeks to transcend
the application of digital information in the higher education sector by recommending an …

Purpose The purpose of this study is to investigate the relationships that influence the value
co-creation process and lead to consumer comfort with artificial intelligence (AI) and mobile …

Purpose The objective of this study is to provide a systematic review of the literature on
artificial intelligence (AI) in customer-facing financial services, providing an overview of …

There is increasing evidence that the lack of access to digital information and technologies
is not widely considered in the educational sectors when focusing on the perceived …

Purpose Innovative firms have rapidly developed artificial intelligence (AI) capabilities into
their service ecosystems, essentially changing perceptions of what is service quality and …

Purpose Artificial intelligence (AI) is transforming consumers' experiences and how firms
identify, create, nurture and manage interactive marketing relationships. However, most …