Trolling involves deliberate, deceptive and mischievous attempts to provoke reactions from
other online users. Even though trolling causes problems for marketers and consumers …

This theoretical article highlights limitations in the current trend towards dichotomising full
ownership and access-based consumption by recognising a broader, more complex array of …

Purpose–This paper analyzes consumers' attitudes and behaviors towards online piracy
and their willingness to try subscription-based music services. The objective is to develop …

Trolling is a form of consumer misbehavior that involves deliberate, deceptive, and
mischievous attempts to provoke reactions from other online users. This research draws on …

This study examines the role of religious leaders and individual's religiousness in affecting
attitude towards digital piracy and behavior intention. The data analysis of 400 usable …

Purpose This paper introduces a unified conceptual framework for deliberate counterfeit
purchase behavior by combining its diverse economic, ethical and socio-psychological …

Digital piracy as a continuing problem significantly impacts various stakeholders, including
consumers, enterprises, and countries. This study develops a three-level mechanism of …

This paper presents a survey-based case study of the experiences and perceptions of, and
attitudes towards, various forms of online deviance amongst a largely female, educated …

Why do mainstream consumers who would not typically engage in illegal behaviour
routinely resort to online piracy of copyrighted software? This paper provides answers to this …

Consumers use different strategies to lead companies to behave environmentally. While
boycotts are the most common ones, buycotts are relatively novel and more research is …