The purpose of this research is to contribute to an understanding of the trends and impacts
of the COVID-19 pandemic on consumer buying behaviour. The results document changes …

Abstract Consumers use increasingly Near Field Communication mobile payment to buy
products and services. However, the adoption of NFC mobile payment varies by individual …

This paper examines the antecedents of millennials' organic food purchasing. A conceptual
framework, based on product characteristics, and consumers' concerns and consciousness …

This study compares differences in market mavenism between two generations: the young
adult portion of Gen Z, born from approximately 1997 through 2012, to their Gen X parents …

On-demand radio has radically changed the definition and essence of the radio landscape,
providing consumers greater flexibility to manage their content consumption anytime and …

E-commerce is a business model that allows organizations to explore global markets. The
objective of this study is to identify all the key points involved in e-commerce business, along …

Purpose The aim of this conceptual paper is to define Halal tourism based on the current
practices and to explore the available innovative business opportunities in Halal travel …

Facing immense competition, retailers across the globe are experiencing reduction in their
customer loyalty. This decreasing trend is even more observable in the superstore retailing …

In retailing, it is recognized that prominent differences exist between generational cohorts.
As such, analysis of varying patterns of personality traits and their effects between …

Welcome to the fifth edition of Tourism: A Modern Synthesis, which has been revised to meet
the needs of the reader after extensive feedback from readers, adopters, students and …