Many gifts from industry to physicians and medical organizations serve important and
beneficial functions. However, the spiraling cost of health care is resulting in increasing …

Background: The promotional activities by medical representatives (MRs) of the
pharmaceutical companies can impact the prescribing pattern of doctors. Hence, the …

This paper elucidates on the current achievements of Drug Regulatory Authority of Pakistan
(DRAP) in ethical promotion of medicines. The old orthodoxy of maximizing shareholders …

This paper investigates the influence of pharmaceutical marketing strategies on physicians'
behaviors. It is argued that physicians are compelled into unethical behavior which is …

The Indian pharmaceuticals‟ market is third largest in terms of volume and thirteen largest
in terms of value, as per a pharmaceuticals sector analysis report by equity master. The …

This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

Sponsorship of medical conferences by the pharmaceutical industry has led to many ethical
issues, especially in resource-poor developing countries. The core issue in these instances …

Original Article Page 1 Indian Journal of Psychological Medicine | Jan - Mar 2012 | Vol 34 | Issue
1 61 A Study of Attitude and Knowledge of the Psychiatry Resident Doctors toward …

Pharmaceutical corporations provide promotional inputs to physicians and advertise their
medicines and other products with the help of detailing. The objective of the study is to …

Diffusion of technological knowledge among customers is a big issue due to technology's
complexity. This opens up a communication gap between providers and customers who do …