The commitment to preserve the environment has altered consumption mode. Therefore,
ethical consumption has become a legal obligation to contribute to reducing environmental …

While the discussion on generative artificial intelligence, such as ChatGPT, is making waves
in academia and the popular press, there is a need for more insight into the use of ChatGPT …

The current study examined the relationships of ethical beliefs (ie, idealism and relativism)
with pro-environmental behaviors (direct and indirect) and ethical consumption behavior …

As sustainable development has become a worldwide concern in dealing with tensions
between economic development and resource sustainability, green entrepreneurship as a …

Purpose—The purpose of this study is to examine the relationship between climate change
beliefs, personal environmental norms and environmentally conscious behaviour. This study …

Consumption values and consumer identities have been widely explored as needed in the
literature on sustainability, but they are mainly treated as separate predictors of sustainable …

Purpose The research analyzes the influence of three environmental triggers, ie awareness,
concern and knowledge on environmental attachment and green motivation that affect …

The continuous generation of plastic wastes is one of the most serious environmental
problems that we are facing. Information campaigns have been used to encourage people to …

This study is the first to examine a serial mediation model that includes environmental
concern, self-green image congruence, green brand trust, and green purchase intention …

Abstract Grounded in the Stimulus-Organism-Response (SOR) model, the current study
examines the direct and indirect impact of green advertisement as an external stimulus and …