What drives CSR communication effectiveness on social media? A process-based theoretical framework and research agenda

P Fernandez, P Hartmann… - International Journal of …, 2022 - Taylor & Francis
While practice and research show that Corporate Social Responsibility (CSR)
communication on social media can have positive effects on corporate reputation, brand …

Corporate communication through social networks: The identification of the key dimensions for dialogic communication

P Capriotti, I Zeler, MA Camilleri - Strategic corporate communication …, 2021 - emerald.com
Web 2.0 and the social networks have changed how organizations interact with their publics.
They enable organizations to engage in symmetric dialogic communications with …

US Fortune 500's stakeholders engagement during the COVID-19 pandemic: Evidence for proactive approaches

A Yang, J Sun, M Taylor - Public Relations Review, 2022 - Elsevier
In times of a national crisis such as COVID-19, it is important for organizations to show that
they are good corporate citizens. At the same time, organizations should carefully select the …

“We care about how you dialogue with your employees:” The effects of bottom-up CSR through the lens of dialogic communication

KH Kim, H Xu, H Rim - Journal of Public Relations Research, 2024 - Taylor & Francis
The current study examines the effects of a bottom-up CSR approach, as compared to a top-
down CSR approach, on consumer publics' evaluation of CSR practices. By applying …

Drivers of digital corporate social responsibility during unprecedented crises: an institutional perspective

KS Al-Omoush - Kybernetes, 2024 - emerald.com
Purpose This study explores the role of institutional pressures and top management support
in digital corporate social responsibility (CSR) adoption. It also investigates the impact of …

Can CEO activism be good for the organization? The importance of authenticity, morality, and timeliness

J Jin, R Mitson, YS Qin… - Journalism & Mass …, 2024 - journals.sagepub.com
This research presents a model connecting the perceived morality, authenticity, and
timeliness (MAT) of CEO activism to consumer trust and supportive behaviors (eg, consumer …

How to engage employees in corporate social responsibility? Exploring corporate social responsibility communication effects through the reasoned action approach

C Dong, Y Zhang, S Ao - Management Communication …, 2024 - journals.sagepub.com
Increasingly, employees are recognized as important enactors and contributors to corporate
social responsibility (CSR) activities, making their engagement a critical consideration of …

Productivity of gig workers on crowdsourcing platforms through artificial intelligence and gamification: a multi-theoretical approach

A Behl, B Sampat, S Raj - The TQM Journal, 2021 - emerald.com
Purpose Gig workers form the backbone of any crowdsourcing platform where they
showcase their talent and choose a job of their choice and freedom. The study explores the …

How purpose-driven organizations influenced corporate actions and employee trust during the global COVID-19 pandemic

YS Qin, MW DiStaso, A Fitzsimmons… - … Journal of Strategic …, 2022 - Taylor & Francis
The COVID-19 global pandemic drove many companies to reevaluate their approach to
business and, as a result, some focused their efforts on leading with purpose. Purpose is an …

[HTML][HTML] Variables de la responsabilidad social corporativa. Un modelo de ecuaciones estructurales

LA Reyes-Ramírez, C Leyva-del Toro… - RETOS. Revista de …, 2022 - scielo.senescyt.gob.ec
Resumen el valor futuro de las organizaciones viene determinado por sus resultados
económicos junto con su nivel de respuesta a las necesidades de la sociedad y los grupos …