Logistics startups gradually rely on digital marketing strategies to acquire a competitive
advantage. The main aim of Logistics startups is to increase their digital brand name and …

Analytics plays a crucial role in the data-informed decision-making processes of modern
businesses. Unlike established software companies, software startups are not seen utilizing …

The architectural decision-making process is an important part of all technological
companies, once bad choices can lead to an escalation of the cost of infrastructure and …

Software startups are temporary organizations created with the purpose of bringing a
profitable business idea to life. In the initial stages, the commercial viability of any product …

The business environment is highly volatile and competitive. The issue had been
exacerbated by the abrupt breakout of a pandemic, which had caused global economic …

Software startup companies operate under extreme conditions of uncertainty and with
limited resources. These innovative companies face constant pressure to find a product …

In contemporary times startup is a very popular and growing entity, especially for the
software industry as the technology field continues to grow. However, the failure rate of …

PhD Thesis document - Narendranath Shanbhag Page 1 The Blitz Unified Framework: An
End-to-End Process-Driven Framework for Startup Development Narendranath Shanbhag …

Analytics is becoming known for providing exceptional opportunities to companies.
However, companies are not utilizing its full potential despite the widespread benefits. In …

This chapter introduces the outcomes of the research. The outcomes of individual or multiple
research studies for each research question are presented. Finally, the discussion section …