Integration of ANP and TOPSIS Methods in Prioritizing Sales Strategies for Frozen Food Products

H Kamil, M Mukhlis, Y Bachtiar - Jurnal Riset Ilmu Teknik, 2023 - jurnaljepip.com
This research is about determining the best marketing strategy In Frozen Food Products.
This Company is a food industry in the form of nuggets, sausages, batagor, empek-empek …

Sustainability of Batik wastewater quality management strategies: analytical hierarchy process

I Sulthonuddin, H Herdiansyah - Applied Water Science, 2021 - Springer
Batik industries have some positive impact on economic growth and socio-cultural
development. However, they also produce wastewater in large quantities with high pH …

Optimization of customer loyalty evaluation algorithm for retail compan

VS Tynchenko, VV Kukartsev, AA Boyko… - … " Economy in the …, 2018 - atlantis-press.com
The problem of quantitative estimation of" behavioral" and" perceived" loyalty of clients is
considered. The theme of the paper is to study the algorithm for filling segments, based on …

[PDF][PDF] A multi-criteria model for marketing strategy selection for Batik fashion creative industry in Indonesia

I Cahyadi, ID Anna - International Journal of Advances in Scientific …, 2019 - academia.edu
Selecting the best marketing strategy is one of the multiple criteria decision-making
problems which involves many criteria or attribute in sequences of the strategy formulation …

An Integrated Approach Based on ANP and Goal Programming to Determine the Best Marketing Strategy

ID Anna, I Cahyadi, A Yakin - IOP Conference Series: Materials …, 2019 - iopscience.iop.org
This study aims to build an integrated model to choose the best marketing strategy. The
proposed model uses Analytic Network Process (ANP) and Goal Programming. The …

Marketing Strategy Selection by Interval Group TOPSIS under Mix/Heterogeneous Data

M Azadfallah - Journal of Management Research, 2021 - indianjournals.com
Often decision making problems in organizations involve incorporating uncertainty in a Multi-
Criteria Decision Making (MCDM) environment, as well as in data which may be expressed …

A new aggregation model for topsis multi-criteria group decision-making environment: Competitive marketing strategy

M Azadfallah - LBS Journal of Management & Research, 2020 - indianjournals.com
In recent years, moving from single criterion to multi-criteria, as well as decision-making from
one person to multi-person, has led to the challenge on how to reach a consensus group …

[引用][C] Pengembangan Inovasi Model Bisnis Dan Inovasi Pemasaran Pada Waru Indonesia Heritage

R Andrew, RT Hastuti, M Sherlyani - Conference on Management and Behavioral …, 2019

[引用][C] PEMBERDAYAAN DAN PENINGKATAN PEMASARAN UKM BATIK TULIS MADURA MELALUI E-MARKETING

B Bakir, BA Umam, Y Efenie - Seminar Nasional Hasil Pengabdian Kepada …, 2020