The purpose of this paper is to systematically review the literature published on various
aspects of risk perception about equity investment. It also aims to raise specific questions for …

Risk perception is an idiosyncratic process of interpretation. It is a highly personal process of
making a decision based on an individual's frame of reference that has evolved over time …

The purpose of this paper is to systematically review the literature published on various
aspects of risk perception about equity investment. It also aims to raise specific questions for …

This study examines how YouTube influencers can help shape equity decisions. We used a
structured questionnaire with 26 questions to collect data using a purposive sample and the …

The study intends to identify the factors that affect the risk perception of investors towards
equity shares and further identifies the association between the identified factors. The study …

The objective of the paper is to find out the ways and means of promoting the share
investment culture among the employees of Oil India Limited (OIL). The primary data based …

The purpose of this paper is to investigate the relationship between level of risk perception
in respect of equity share investment and the reflection of equity share investment in the …

In this research, we assess the awareness level of investors towards equity market and
equity investment, the influence of investment behavior, and their demographic profile on …

The purpose of this paper is to examine whether investor's awareness, risk perception, and
prior investment experience have any effect on the equity investment. The study is based on …