[HTML][HTML] The paradoxes of generative AI-enabled customer service: A guide for managers

C Ferraro, V Demsar, S Sands, M Restrepo… - Business Horizons, 2024 - Elsevier
Generative artificial intelligence (generative AI) presents a disruptive innovation for brands
and society, and the power of which is still yet to be realized. In the context of customer …

[HTML][HTML] Game changers: A generative AI prompt protocol to enhance human-AI knowledge co-construction

J Robertson, C Ferreira, E Botha, K Oosthuizen - Business Horizons, 2024 - Elsevier
The democratization of powerful artificial intelligence (AI) tools, including ChatGPT, has
sparked the interest of business practitioners given their ability to fundamentally change the …

How to build a competitive advantage for your brand using generative AI

YG Cui, P van Esch, S Phelan - Business Horizons, 2024 - Elsevier
Generative artificial intelligence––defined as AI-enabled technology that analyzes and
learns from existing data and generates novel human-like content—has emerged as a …

A framework of diversity, equity, and inclusion safeguards for chatbots

E Abdelhalim, KS Anazodo, N Gali, K Robson - Business Horizons, 2024 - Elsevier
Chatbots such as ChatGPT are conversational agents that play an important role in many
sectors. They are highly sophisticated artificial intelligence (AI) agents increasingly …

Navigating the challenges of generative technologies: Proposing the integration of artificial intelligence and blockchain

J Brewer, D Patel, D Kim, A Murray - Business Horizons, 2024 - Elsevier
The transformative impact of generative AI, extending beyond traditional AI, raises as array
of concerns including the replacement of human roles and AI misuse in an array of …

[HTML][HTML] Managing a ChatGPT-empowered workforce: Understanding its affordances and side effects

J Retkowsky, E Hafermalz, M Huysman - Business Horizons, 2024 - Elsevier
Generative AI, particularly ChatGPT, creates new managerial concerns. This article
addresses a crucial managerial challenge: While employees are including the tool as their …

Investigating the usefulness of artificial intelligence-driven robots in developing empathy for English for medical purposes communication: The role-play of Asian and …

A Derakhshan, T Teo, S Khazaie - Computers in Human Behavior, 2025 - Elsevier
Studies have shown that integrating Artificial Intelligence into robot-assisted language
learning ushers in an immersive situation to establish empathy for communication …

[HTML][HTML] Developing industrial AI capabilities: An organisational learning perspective

P Ritala, P Aaltonen, M Ruokonen, A Nemeh - Technovation, 2024 - Elsevier
Incumbent industrial firms are putting in a lot of effort in developing capabilities for machine
learning (ML) systems that help them better predict and perform a variety of industrial and …

Recommending AI based on Quantified Self: Investigating the mechanism of consumer acceptance of AI recommendations

A Li, Z Ding, C Sun, Y Liu - Electronic Markets, 2024 - Springer
Rapid advancement and widespread use of Quantified Self technology have contributed to
the development of artificial intelligence (AI) recommendations. This study is aimed at …

[HTML][HTML] Crowdsourcing of Inventive Activities, AI, and the NIH Syndrome

T Burger-Helmchen - Administrative Sciences, 2024 - mdpi.com
This study examines how crowdsourcing can support innovation in companies. It focuses on
the Not Invented Here (NIH) syndrome—a reluctance to adopt external ideas—that varies …