How to perform and report an impactful analysis using partial least squares: Guidelines for confirmatory and explanatory IS research

J Benitez, J Henseler, A Castillo, F Schuberth - Information & management, 2020 - Elsevier
Partial least squares path modeling (PLS-PM) is an estimator that has found widespread
application for causal information systems (IS) research. Recently, the method has been …

Modernizing the Bradford Hill criteria for assessing causal relationships in observational data

LA Cox Jr - Critical reviews in toxicology, 2018 - Taylor & Francis
Perhaps no other topic in risk analysis is more difficult, more controversial, or more important
to risk management policy analysts and decision-makers than how to draw valid, correctly …

Estimating Moterating effects in PLS-SEM andPLSc-SEM: interaction term gerneration* data treatment

JM Becker, CM Ringle… - Journal of Applied …, 2018 - epub.ub.uni-muenchen.de
When estimating moderating effects in partial least squares structural equation modeling
(PLS-SEM), researchers can choose from a variety of approaches to model the influence of …

[HTML][HTML] Assessing citizens' behavior towards blockchain cryptocurrency adoption in the Mano River Union States: Mediation, moderation role of trust and ethical …

J Koroma, Z Rongting, S Muhideen, TY Akintunde… - Technology in …, 2022 - Elsevier
Digital transformation and technologies have drastically channeled innovative global market
trends from conventional commerce to digital currency. Therefore, this study examined the …

Partial least squares as a tool for scientific inquiry: Comments on Cadogan and Lee

J Henseler, F Schuberth - European Journal of Marketing, 2023 - emerald.com
Purpose In their paper titled “A Miracle of Measurement or Accidental Constructivism? How
PLS Subverts the Realist Search for Truth,” Cadogan and Lee (2022) cast serious doubt on …

Multicollinearity: an overview and introduction of ridge PLS-SEM estimation

S Streukens, S Leroi-Werelds - Partial Least Squares Path Modeling: Basic …, 2023 - Springer
Multicollinearity, or the existence of excessive correlations among (combinations of)
predictor variables, is a commonly encountered phenomenon that affects (PLS-SEM) …

[PDF][PDF] Artificial Intelligence and Its Ethical Implications for Marketing

AR Gonçalves, DC Pinto, P Rita… - Emerging Science …, 2023 - novaresearch.unl.pt
Despite the recent developments in AI, ethical questions arise when consumers contemplate
how their data is being treated. This paper develops a conceptual model building on the …

Prior specification for more stable Bayesian estimation of multilevel latent variable models in small samples: A comparative investigation of two different approaches

S Zitzmann, C Helm, M Hecht - Frontiers in Psychology, 2021 - frontiersin.org
Bayesian approaches for estimating multilevel latent variable models can be beneficial in
small samples. Prior distributions can be used to overcome small sample problems, for …

Flood threat to livable communities: Understanding the impact of emotional conflicts and information availability on disaster preparedness through mitigation capacity …

S Chen, TY Akintunde, S Daramola, S Guoqing… - International Journal of …, 2024 - Elsevier
Climate change poses significant risks to coastal regions, compromising habitats,
economies, and well-being through flooding. This research assesses the indirect effects of …

Should PLS become factor-based or should CB-SEM become composite-based? Both!

J Henseler, F Schuberth - European Journal of Information Systems, 2024 - Taylor & Francis
This paper critically discusses a recent EJIS paper entitled “Will PLS have to become factor-
based to survive and thrive?”, which laments that covariance-based structural equation …