Consumer perspective on CSR literature review and future research agenda

M Fatma, Z Rahman - Management Research Review, 2015 - emerald.com
Consumer perspective on CSR literature review and future research agenda | Emerald Insight
Books and journals Case studies Expert Briefings Open Access Publish with us Advanced …

[PDF][PDF] Corporate social responsibility and its effect on community development: An overview

A Masum, H Aziz, M Hassan - Journal of Accounting Science, 2020 - academia.edu
Traditionally, businesses primarily exist to make profit. The profit motive has often been
perceived as representing a lack of concern for all other objectives of an organisation. But …

The influence of corporate social responsibility on consumer purchase intention: the mediating role of consumer engagement via social media

S Al-Haddad, AAA Sharabati, M Al-Khasawneh… - Sustainability, 2022 - mdpi.com
Corporate Social Responsibility (CSR) has become a vital factor in how organizations run
their businesses. Consumers are becoming more aware of it and are expecting it from …

Does corporate social responsibility influence customer loyalty in the Taiwan insurance sector? The role of corporate image and customer satisfaction

CY Lee - Journal of Promotion Management, 2019 - Taylor & Francis
This study aims to investigate the impact of corporate social responsibility on customer
loyalty, and examines the role of corporate image and customer satisfaction. The empirical …

CSR and corporate branding effect on brand loyalty: a study on Indian banking industry

SK Pratihari, SH Uzma - Journal of Product & Brand Management, 2018 - emerald.com
Purpose The study aims to examine the effect of corporate social responsibility (CSR) on
corporate branding (CB) and brand loyalty (BL) in the Indian Banking industry. The study …

Micro CSR intervention towards employee behavioral and attitudinal outcomes: a parallel mediation model

SR Manzoor, A Ullah, R Ullah, A Khattak… - Humanities and Social …, 2023 - nature.com
The purpose of the study is to (a) examine the impact of perceived micro Corporate Social
Responsibility (micro-CSR) on organizational (trust, justice, identification) and employee job …

Corporate social responsibility and brand loyalty in punjab's banking sector: exploring the mediating role of corporate branding

MA Shafiq, S Iqbal, N Kumar… - Pakistan Journal of …, 2023 - journals.internationalrasd.org
The purpose of this research paper is to find out the impact of Corporate Social
Responsibility (CSR) on brand loyalty with the mediating role of cooperate branding from the …

Enhancing financial performance of the banks: the role of customer response and operations management

OMA Enad, SMA Gerinda - Journal of innovation and entrepreneurship, 2022 - Springer
The current study investigates the relations between the following variables customer
response, operations management, and financial performance. The questionnaires were …

Consumers' beliefs about firm's CSR initiatives and their purchase behaviour

A Abdeen, E Rajah, SS Gaur - Marketing Intelligence & Planning, 2016 - emerald.com
Purpose–The purpose of this paper is to investigate the relationships among corporate
social responsibility (CSR) beliefs, support intentions and purchase behaviour of …

Intrinsic drivers of the reputation for CSR: a cognitive analysis of consumer expectations

A Ijabadeniyi, JP Govender - Social Responsibility Journal, 2024 - emerald.com
Purpose The appraisal of corporate reputation based on third-party corporate social
responsibility (CSR) indices appears to have been institutionalized. The endorsement of …