Purpose–The purpose of this paper is threefold: first, testing the relationships between
internal marketing and employee satisfaction; second, investigating the links between …

Objetivo: Analizar el endomarketing desde el enfoque de la sostenibilidad, mediante la
elaboración de una revisión de la literatura. La pertinencia del estudio se justifica en la …

Purpose The purpose of this paper is to verify the relationship of job satisfaction in the
banking sector with its antecedent constructs (financial rewards and psychological rewards) …

Purpose The purpose of this study was to assess whether internal marketing tends to
influence the perception of bank employees regarding the strategic orientations of banks …

The purpose of this paper is to examine the effect of internal marketing and entrepreneurial
orientation on innovation in family businesses. By reviewing related literature, the …

Amaç: Buçalışma konaklama işletmelerindeki içsel pazarlama uygulamaları ileişgörenlerin
iş tatmini ilişkisini ortaya koymayı amaçlamaktadır. Tasarım/metodoloji/yaklaşım: Çalışmada …

Warteg's growth in Jakarta is massive, but now Warteg is facing the challenge of remaining
in the national economic development. So, research needs to be done on this. The study …

This research aims to discover the nature of the relationship between organizational
dogmatism (DG) and internal marketing (IM) in the general company for food products in …

Ensuring sustainability at a tourist destination is a challenge which is faced by many nations.
The challenge compounds since short term monetary gains often blind the desire for …

Objetivo: El artículo tiene como objetivo analizar el endomarketing desde el paradigma de
la sostenibilidad, mediante la elaboración de una revisión de la literatura. La relevancia que …