This study investigated the impact of social media marketing on Garuda Indonesia's airline customers' brand equity (awareness, image, and loyalty) and online word-of-mouth during …
J Samosir, O Purba, Y Haryono - NVEO-NATURAL VOLATILES & …, 2021 - nveo.org
Abstract Lion Air Airline is one of the airlines that comes with the low-cost carrier category and is able to attract the consumer's attention to make purchasing. Before doing the …