MC Dixon, CA Burdick - US Patent App. 17/854,156, 2023 - Google Patents
Some implementations disclosed herein measure an effect of content exposure (eg, lift attributable to ad campaign content) by comparing exposed and unexposed conversion (eg …
P Aggarwal, PM Payton, L Cheung… - US Patent …, 2023 - Google Patents
Described are a system, method, and computer program product for generating a synthetic control group. The method includes receiving transaction account data and transaction data …
P Aggarwal, L Cheung, PM Payton… - US Patent …, 2022 - Google Patents
Described are a system, method, and computer program product for generating a synthetic control group. The method includes receiving transaction account data and transaction data …
JJ Woo, J Lerner, JH Lim, T Hawley… - US Patent 11,282,113, 2022 - Google Patents
Vehicle manufacturers may leverage one vehicle of a house'hold to gain intelligence to determine whether a new vehicle may be purchased or an existing vehicle may be replaced …