Review of Digital Marketing & Business Sustainability of E-Commerce During Pandemic Covid19 In Indonesia

R Santoso - JIET (Jurnal Ilmu Ekonomi Terapan), 2020 - repository.dinamika.ac.id
This study examines the strategies used by MSMEs in order to survive and grow back during
the Covid19 pandemic. The research object was 37 thousand MSME actors who …

Analysis of E-commerce adoption by SMEs using the technology-organization-environment (TOE) model: A case study in karawang, Indonesia

L Setiyani, Y Rostiani - International Journal of Science …, 2021 - ijstm.inarah.co.id
E-commerce as a medium for online transactions by business actors can increase the
productivity of SMEs. This study aims to analyze the adoption of e-commerce in SMEs in …

[PDF][PDF] Determinan adopsi e-commerce dan dampaknya pada kinerja usaha mikro kecil menengah (UMKM)

VF Nurlinda, V Fathimah - Jurnal Riset Akuntansi dan Keuangan Vol, 2019 - core.ac.uk
Penelitian ini menguji determinan adopsi e-Commerce serta dampaknya pada peningkatan
kinerja pada UMKM di Kota Medan. Penelitian ini merupakan penelitian kuantitatif …

Can E-Commerce Adoption Improve SME's Performance?(Case Studies on Micro, Small and Medium Enterprises with Gojek Services in Indonesia)

N Nurlinda, I Napitupulu, W Wardayani, A Azlina… - Proceedings of the Third …, 2020 - eudl.eu
This study aims to see whether organizational readiness, technology readiness, external
environment influences e-commerce adoption, and also aims to see whether e-commerce …

Gambaran Kesiapan UMKM Menuju Industri Halal Jawa TimurAn Overview of Small and Medium Enterprise (SME) Readiness towards The East Java Halal Industry

NAA Sjakoer, E Noerhayati, SA Mardiayani, M Said - 2022 - repository.unisma.ac.id
Jawa Timur memiliki potensi yang luar biasa sebagai pusat industri Halal terpadu berbasis
produk/produk/jasa unggulan. Jawa Timur juga memiliki UMKM bersertifikat halal yang …

Digitalization of Coffee SME in Lake Toba Area

H Hendra, V Matondang, B Pandiangan… - Media Bina …, 2022 - binapatria.id
The research studies Coffee SME Strategy's Implementation in Lake Toba Area in facing
challenges posed by Covid-19 pandemic. The Data is collected using google form and focus …

E-Marketing dan Keunggulan Kompetitif terhadap Kinerja Pemasaran dengan Online Review sebagai Variabel Moderating

SA Salqaura, RC Sipayung… - Jkbm (Jurnal Konsep …, 2021 - ojs.uma.ac.id
Tujuan penelitian ini adalah untuk mengetahui dampak e-marketing dan keunggulan
kompetitif terhadap kinerja pemasaran dengan online review sebagai variabel moderating …

Study on the development of E-commerce adoption research on MSMEs in Indonesia: Systematic literature review

L Setiyani, Y Rostiani, R Gunawan - AIP Conference Proceedings, 2023 - pubs.aip.org
The development of Micro, Small and Medium Enterprises (MSMEs) in Indonesia cannot be
separated from the use of e-commerce. This study aims to determine the development of …

Digital marketing & business of e-commerce on pandemic covid19

M Rizki, D Octaviani - Jurnal Ekonomi Trisakti, 2022 - e-journal.trisakti.ac.id
The aim of this paper is to examine the solutions adopted by MSMEs to survive and recover
from the Covid19 pandemic crisis. The study's focus is on 37 thousand MSMEs that have …

[PDF][PDF] Pelatihan Pemasaran Online Produk Masyarakat Kecamatan Bantur Kabupaten Malang

MA Bustomi - Jurnal Pengabdian Kepada Masyarakat (MEDITEG), 2020 - researchgate.net
Makalah ini menyajikan hasil kegiatan pengabdian masyarakat dalam bentuk pelatihan
penjualan online. Materi pelatihan penjualan online yang disampaikan adalah aplikasi …