[HTML][HTML] Visual merchandising and store atmospherics: An integrated review and future research directions
Visual merchandising has gained importance in contemporary retail research and practice.
Initially considered as an essential element of retail store atmospherics, the scope of visual …
Initially considered as an essential element of retail store atmospherics, the scope of visual …
Online shopping environments in fashion shopping: An SOR based review
This paper presents a critical review of online environmental psychology articles based on
the stimulus-organism-response paradigm. The structure of the paper follows the sequence …
the stimulus-organism-response paradigm. The structure of the paper follows the sequence …
From direct marketing to interactive marketing: a retrospective review of the Journal of Research in Interactive Marketing
Purpose This study aims to present a retrospective of the Journal of Research in Interactive
Marketing (JRIM) on its 15th anniversary. The retrospective includes an analysis of JRIM's …
Marketing (JRIM) on its 15th anniversary. The retrospective includes an analysis of JRIM's …
Make it delightful: Customers' experience, satisfaction and loyalty in Malaysian theme parks
Responding to the need of studies covering the interplay between customer experience and
emotions within specific facets of the tourism industry, this study proposed a model to assess …
emotions within specific facets of the tourism industry, this study proposed a model to assess …
Website attributes in urging online impulse purchase: An empirical investigation on consumer perceptions
A multitude of evidences show that impulse purchase is prevalent online, yet relatively
limited knowledge is available on this phenomenon. The study borrows marketing wisdom to …
limited knowledge is available on this phenomenon. The study borrows marketing wisdom to …
Factors affecting repurchase intentions in retail shopping: An empirical study
The present study investigates the factors affecting consumer repurchase intentions in retail
stores. More specifically, it emphasizes on the concept of in-store customer shopping …
stores. More specifically, it emphasizes on the concept of in-store customer shopping …
The influence of physical environment on emotions, customer satisfaction and behavioural intentions in Chinese resort hotel industry
The objective of this study is to examine the influence of physical environment on emotions,
customer satisfaction and behavioural intentions in Chinese resort hotel industry. A …
customer satisfaction and behavioural intentions in Chinese resort hotel industry. A …
The role of physical environment, price perceptions, and consumption emotions in developing customer satisfaction in Chinese resort hotels
The purpose of this study is to test the relationships between physical environment, price
perceptions, consumption emotions, and customer satisfaction in Chinese resort hotels. Five …
perceptions, consumption emotions, and customer satisfaction in Chinese resort hotels. Five …
Me or just like me? The role of virtual try-on and physical appearance in apparel M-retailing
D Plotkina, H Saurel - Journal of Retailing and Consumer Services, 2019 - Elsevier
This research investigated a crucial topic in apparel m-commerce: product presentation and
the extent to which it should exhibit human visuals corresponding to consumers' …
the extent to which it should exhibit human visuals corresponding to consumers' …
The effect of biophilic design on customer's subjective well-being in the hotel lobbies
The current study explored customers' psychological responses caused by biophilic design
in the context of hotels and investigated the relationship between self-image congruity …
in the context of hotels and investigated the relationship between self-image congruity …