Entrepreneurial orientation and market orientation: Systematic literature review and future research

H Montiel-Campos - Journal of Research in Marketing and …, 2018 - emerald.com
Purpose The purpose of this study is to provide a comprehensive qualitative review of the
empirical accumulated knowledge on the relationship between entrepreneurial orientation …

Sustainable entrepreneurship orientation: Reflection on status-quo research on factors facilitating responsible managerial practices∗

S Kraus, J Burtscher, C Vallaster… - Sustainable …, 2018 - taylorfrancis.com
With the global financial system having undergone vast changes since the financial crisis of
2007, scientific research concerning the investor's point of view on sustainable investments …

The effects of strategic orientation on operational ambidexterity: A study of indian SMEs in the industry 4.0 era

GK Sahi, MC Gupta, TCE Cheng - International Journal of Production …, 2020 - Elsevier
Drawing on previous literature suggesting that cross-functional integration is highly
desirable in the operations management domain, we analyze the effects of strategic …

From strategic orientation to social media orientation: Improving SMEs' performance on social media

V Dutot, F Bergeron - Journal of small business and enterprise …, 2016 - emerald.com
Purpose The purpose of this paper is to develop and test a framework of small and medium
enterprises'(SMEs) strategic orientation (SO) and its impact on social media performance …

Exploring entrepreneurial marketing

M Miles, A Gilmore, P Harrigan, G Lewis… - Journal of Strategic …, 2015 - Taylor & Francis
This paper furthers the conceptual development of entrepreneurial marketing (EM) as
theory. EM draws on the work of both marketing and entrepreneurship scholars and has …

Comparing the moderated impact of entrepreneurial orientation, market orientation, and entrepreneurial marketing on firm performance

N Alqahtani, C Uslay, S Yeniyurt - Journal of Small Business …, 2024 - Taylor & Francis
This study examines the relative efficacy of entrepreneurial orientation (EO), market
orientation (MO), and entrepreneurial marketing (EM) as moderated by various …

Sustainable entrepreneurial orientation: A business strategic approach for sustainable development

A Criado-Gomis, A Cervera-Taulet, MA Iniesta-Bonillo - Sustainability, 2017 - mdpi.com
This paper proposes sustainable entrepreneurial orientation (SEO) as a multidimensional
construct that offers researchers the possibility of empirically testing their theoretical …

Impacts of proactive orientation and entrepreneurial strategy on entrepreneurial performance: An empirical research

Y Gao, B Ge, X Lang, X Xu - Technological Forecasting and Social Change, 2018 - Elsevier
It is controversial whether the first mover can achieve entrepreneurial performance. This
study effectively integrated the entrepreneurship theory and the strategy theory to explore …

Impacts of strategic orientations on new product development and firm performances: Insights from Saudi industrial firms

WJ Aloulou - European Journal of Innovation Management, 2019 - emerald.com
Purpose The purpose of this paper is to investigate the relationships between strategic
orientations as well as the role played by them to impact the performance of industrial firms …

The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity

N Ghantous, I Alnawas - Journal of Retailing and Consumer Services, 2020 - Elsevier
Innovation ambidexterity has surprisingly received limited attention in hospitality research.
Using data from 101 Jordanian hotels analyzed with PLS structural equation modeling, this …