Value creation for consumers, as the conditio sine qua non for value capture, is at the heart of demand-side strategy research and is a core element of almost any business model. In …
Design Thinking (see Glen et al., 2015) emphasize a deep customer understanding, external observation and iteration for innovation with a constant focus on the business …
In search of fresh ideas, firms increasingly engage with external contributors in open innovation collaborations. However, research has found that such collaborations frequently …
EJ Altman, ML Tushman - Entrepreneurship, innovation, and …, 2017 - emerald.com
Platform, open/user innovation, and ecosystem strategies embrace and enable interactions with external entities. Firms pursuing these approaches conduct business and interact with …
Purpose–This paper aims to propose an extended model to examine these motivations. As technology-led changes have revolutionized the marketplace, researchers and practitioners …
To complement their in-house, designer-driven efforts, companies are increasingly experimenting with crowdsourcing initiatives in which they invite their user communities to …
H Zhu, A Kock, M Wentker… - Journal of Product …, 2019 - Wiley Online Library
Social media technologies that enable interactive feedback during idea generation can complement existing modes of knowledge exchange in innovation management. Especially …
Virtual communities form the principal environment favoring provider-client interaction. However, questions regarding the way to manage these communities so that they might …
AS Cui, F Wu - Innovation and Strategy, 2018 - emerald.com
Purpose The purpose of this research is to review empirical research on customer involvement in innovation and identify future research directions that can better connect this …