Transaction cost economics

OE Williamson - Handbook of industrial organization, 1989 - Elsevier
Publisher Summary This chapter discusses the operationalization of transaction cost
economics. Vertical integration, an understanding of which serves as a paradigm for helping …

The marketing of political marketing

N O'shaughnessy - European journal of marketing, 2001 - emerald.com
Has political marketing been over‐marketed? This article–taking a definition of political
marketing that (controversially) excludes news management and “spin” control–does not …

[图书][B] The new politics of class: The political exclusion of the British working class

G Evans, J Tilley - 2017 - books.google.com
This book explores the new politics of class in 21st century Britain. It shows how the
changing shape of the class structure since 1945 has led political parties to change, which …

[图书][B] Metodologi penelitian politik

L Harrison - 2016 - books.google.com
Inilah buku pertama yang berbicara tentang riset politik. Mengupas substansi secara
sistematis dan memadu aplikasi para pemakainya di dalam dunia politik yang terkadang …

[图书][B] Follow the leader?: how voters respond to politicians' policies and performance

GS Lenz - 2012 - books.google.com
In a democracy, we generally assume that voters know the policies they prefer and elect like-
minded officials who are responsible for carrying them out. We also assume that voters …

[图书][B] Comparing media systems: Three models of media and politics

DC Hallin, P Mancini - 2004 - books.google.com
This book proposes a framework for comparative analysis of the relation between the media
and the political system. Building on a survey of media institutions in eighteen West …

[图书][B] An introduction to political communication

B McNair - 2017 - taylorfrancis.com
At a time of radical shifts in power across the globe, the sixth edition of An Introduction to
Political Communication examines the role of the media in the political process. Brian …

[图书][B] Bodily communication

M Argyle - 2013 - taylorfrancis.com
Non-verbal communication-the eye movements, facial expressions, tone of voice, postures
and gestures that we all use more or less consciously and more or less effectively-can …

[图书][B] Power and privilege: A theory of social stratification

GE Lenski - 1984 - books.google.com
Page 1 Power A THEORY OF SOCIAL STRATIFICATION Privilege Gerhard E. Lenski Page 2
Power and Privilege A Theory of Social Stratification Page 3 Power and Privilege A Theory of …

[图书][B] Survey methods in social investigation

CA Moser, G Kalton - 2017 - taylorfrancis.com
This book provides a comprehensive account of the methods used in social surveys. All the
stages of a survey are covered, from the original planning to the drafting of the final report …