Based on an in-depth survey of the literature, the purpose of the paper is to explore data-
driven machine learning and neural network algorithms in the retailing environment. In this …

Efficient electrocatalysts are crucial for hydrogen generation from electrolyzing water.
Nevertheless, the conventional" trial and error" method for producing advanced …

In the era of" Internet plus," the world economy is becoming more and more globalized and
informationalized. China's enterprises are facing unprecedented opportunities for their …

The main purpose of this paper was to explore the effect of social media marketing activities
(SMMAs) on brand equity (BEQ) through a moderated mediation analysis of brand …

In order to study the development and application of digital twin technology in the integrated
regional energy system of smart cities, this paper proposes a basic concept of digital twin …

Algorithms in the age of artificial intelligence (AI) constantly transform customer behaviour,
marketing programs, and marketing strategies in industrial markets. However, algorithms …

Nowadays, all marketing companies are focusing on advertisements to maximize their sales
and profit. Media mix models are used by advertisers to measure how advertisements would …

The most significant and rapidly expanding fintech services in Nepal are provided by several
fintech firms. Customer satisfaction must be compared side by side even if every …

In India right now, there is a rapid increase in the number of businesses experiencing
financial difficulties, and businesses' overall resilience to risks is low. As a result of advances …

Exploring the factors that affect the market performance of paid knowledge products is of
great importance for knowledge payment platforms. Drawing on the sensations-familiarity …