The Influence Of Digital Marketing And Electronic Word Of Mouth To Purchase Intention

R Antarizkia, ME Arif - Jurnal Manajemen Pemasaran Dan Perilaku …, 2022 - jmppk.ub.ac.id
The increasing development of technology and the easier it is to access the internet make
the digital world nowadays more and more popular. For companies, social media has …

The Influence of Electronic Word of Mouth in Social Media on Generation Z Purchase Intention in Malaysia

AS Haroon, ANH Hong, WC Hoo, C Wolor… - Journal of Lifestyle and …, 2025 - sdgsreview.org
Objectives: The objective of this paper is to examine the direct effect of information quality,
information usefulness, information credibility, attitude towards information on Malaysian …

Driving Social Media Customers' Purchase Intentions: The Mediation Role of EWOM Credibility

HA Mamdouh, G El Sayad - المجلة العربية للإدارة, 2023‎ - journals.ekb.eg
In the era of global networking, the development of social media allows the facilitation of
electronic word-of-mouth (EWOM) on global and widely accessible platforms. People use …

Exploring the Impact of Consumer Trust and Perceived Risks on the Intentions to Purchase Overseas Travel Packages via Social Media in Thailand: an Application of …

P Kulnadee, S Pankham - 2024 - preprints.org
This study investigates the factors influencing consumers' intentions to purchase overseas
travel packages via social media in Thailand, with a focus on consumer trust and perceived …

[PDF][PDF] TRAVEL VLOGGERS'INFORMATION QUALITY AND CREDIBILITY ON BANGLADESHI'S DESTINATION CHOICE WITH PERCEIVED INFORMATION AND …

IMD TARIQUL - 2023 - psasir.upm.edu.my
i TRAVEL VLOGGERS’ INFORMATION QUALITY AND CREDIBILITY ON BANGLADESHI’S
DESTINATION CHOICE WITH PERCEIVED INFORMATION AND IN Page 1 © COPYRIGHT …

Factors affecting the loyalty of pharmacy students at non-public universities in Ho Chi Minh city

TDLT Nguyen, BTN Bui - Science & …, 2022 - stdjelm.scienceandtechnology.com …
This study aims to explore the factors and the impact of these factors on the loyalty of
pharmacy students at non-public universities in Ho Chi Minh City. Survey data was collected …

[引用][C] Các nhân tố ảnh hưởng đến lòng trung thành của sinh viên ngành Dược các Trường đại học ngoài công lập tại Thành phố Hồ Chí Minh

NĐLT Tuyền, BTN Bé - Economics-Law and Management, 2023