Environmental deterioration brought about by consumers' non-feasible utilization pattern is
putting a pressure on the environment and is obstructing sustainable development. To …

In the business world, customer relationship management (CRM) has emerged as the main
marketing activity of the service firms. Organizations thrive to maintain long-lasting …

In today's world, the demand for cosmetic products is increasing at a faster rate than before,
and companies have begun to manufacture cosmetic products to cater to the needs of local …

Corresponding Author Email: Muhammad. waqas@ lbs. uol. edu. pk Cite this paper: Waqas,
M. Qalati, SA Hafeez, S. Rana, LT & Farhan, SM (2020). Effects of celebrity endorement …

Individuals can have an impact on ecosystem by purchasing eco-friendly items. However,
there has been little research done on environmentally conscious consumers. The purpose …

Myriad studies have examined the effect of web aesthetics on consumer purchases.
However, customers' intention to continue organic beauty products online purchases during …

The purpose of this paper is to explore the effect of browsing on the web shopping adoption
by female web browsers in online shopping especially apparels. The paper brings out a …

In light of the escalating environmental pollution and the pressing issue of climate change
attributed to vehicle emissions, a growing number of electric vehicle companies have …

Restaurants have relied on'word of mouth'communication (Longart, 2010) and is rewarding
customers not only for repeated business but also for referring family and friends. However …

Global dünyada teknolojik gelişmelerin etkisiyle akıllı telefon markaları işlevsel özelliklerini
kullanarak farklılaşmaktadır. Müşteriler ise satın alma niyetlerine göre kendilerine yakın …