A growing trend among policy-makers is to regard place branding as a crucial component of
regional development strategies. Alongside this shift in policy, research on place branding …

In recent years, major sporting and cultural events such as the Olympic Games have
emerged as significant elements of public policy, particularly in efforts to achieve urban …

This book critically explores sport-related tourism drawing on the fields of sport
management, the sociology of sport, consumer behaviour, sports marketing, economic …

The paper is concerned with the role of sports events and their significance for tourism. It
presents an empirical case study of the Gulf State of Qatar and its hosting of the 2022 …

Managing Major Sports Events: Theory and Practice is a complete introduction to the
principles and practical skills that underpin the running and hosting of major sports events …

This major comparative text on urban planning, and the global and regional context in which
it takes place, examines what have been traditionally regarded as' world cities'(New York …

As the event management field expands, there has been an emergence of a distinctive
'events' policy field of study and a need for more advanced texts that look at this subject with …

This introduction presents an overview of key concepts discussed in the subsequent
chapters of this book. The book focuses on regeneration in relation to the three areas of …

Purpose Since the 1960s, the impact of mega sporting events on the built environment has
become increasingly important, and the relationship between hosting cities and events …

The 2022 FIFA World Cup is a vital event which will take place in Doha—capital city of the
State of Qatar—and shape its present and future urban growth. The capital city is rapidly …