Physical appearance improvements increase prosocial behavior

N Kononov, D Ein-Gar, S Puntoni - International Journal of Research in …, 2024 - Elsevier
Consumers are increasingly focusing on enhancing their beauty, a global trend significantly
driven by the pervasive influence of social media. The substantial investments of both …

[PDF][PDF] Analyzing Gender Related Factors Toward The Purchase Intention of Male Skincare Products In Indonesia

E Elfi - J. Nomosleca, 2023 - researchgate.net
Male skincare products are growing in Indonesia along with the metrosexual phenomenon.
However, Indonesian culture is not completely ready for metrosexual behavior and more …