[HTML][HTML] AI anthropomorphism and its effect on users' self-congruence and self–AI integration: A theoretical framework and research agenda

A Alabed, A Javornik, D Gregory-Smith - Technological Forecasting and …, 2022 - Elsevier
This paper examines how users of anthropomorphised artificially intelligent (AI) agents,
which possess capabilities to mimic humanlike behaviour, relate psychologically to such …

Artificial intelligence in interactive marketing: A conceptual framework and research agenda

JW Peltier, AJ Dahl, JA Schibrowsky - Journal of Research in …, 2023 - emerald.com
Purpose Artificial intelligence (AI) is transforming consumers' experiences and how firms
identify, create, nurture and manage interactive marketing relationships. However, most …

Corporate digital responsibility in service firms and their ecosystems

J Wirtz, WH Kunz, N Hartley… - Journal of Service …, 2023 - journals.sagepub.com
Digitization, artificial intelligence, and service robots carry serious ethical, privacy, and
fairness risks. Using the lens of corporate digital responsibility (CDR), we examine these …

Artificial intelligence service recovery: The role of empathic response in hospitality customers' continuous usage intention

X Lv, Y Yang, D Qin, X Cao, H Xu - Computers in Human Behavior, 2022 - Elsevier
Artificial intelligence (AI) service failures are inevitable in hospitality companies; thus, how AI
service recovery retains customers is an issue that cannot be ignored. This article focuses …

Customer-robot interactions: Understanding customer experience with service robots

D Huang, Q Chen, J Huang, S Kong, Z Li - International Journal of …, 2021 - Elsevier
Technology developments relating to automation, artificial intelligence, and robots have
transformed the landscape of service industries, including hospitality and tourism. Through a …

Check-in at the Robo-desk: Effects of automated social presence on social cognition and service implications

V Yoganathan, VS Osburg, WH Kunz… - Tourism Management, 2021 - Elsevier
The rise of humanoid robots in hospitality services accelerates the need to understand
related consumer reactions. Four scenario-based experiments, building on social presence …

Service robots, agency and embarrassing service encounters

V Pitardi, J Wirtz, S Paluch, WH Kunz - Journal of service …, 2021 - emerald.com
Purpose Extant research mainly focused on potentially negative customer responses to
service robots. In contrast, this study is one of the first to explore a service context where …

[HTML][HTML] Leveraging artificial intelligence in marketing for social good—An ethical perspective

E Hermann - Journal of Business Ethics, 2022 - Springer
Artificial intelligence (AI) is (re) shaping strategy, activities, interactions, and relationships in
business and specifically in marketing. The drawback of the substantial opportunities AI …

[HTML][HTML] When do AI chatbots lead to higher customer satisfaction than human frontline employees in online shopping assistance? Considering product attribute type

Y Ruan, J Mezei - Journal of Retailing and Consumer Services, 2022 - Elsevier
The increasing adoption of AI chatbots in online shopping assistance, as a complement or
substitute for human frontline employees (HFLEs), leads to the question whether HFLEs …

How smart should a service robot be?

J Schepers, D Belanche, LV Casaló… - Journal of Service …, 2022 - journals.sagepub.com
Service robots are taking over the frontline. They can possess three types of artificial
intelligence (AI): mechanical, thinking, and feeling AI. Although these intelligences …