Exploring the Landscape of Islamic Management Research Through Bibliometric Analysis: Insights and Implications

MS Apriantoro, IW Susanto - Contemporary Management Research, 2024 - cmr-journal.org
The exploration of Islamic management holds significant scholarly value as it can enhance
comprehension and scholarship regarding management methodologies aligned with Islamic …

Gen Zers' Travel-Related Experiential Consumption on Social Media: Integrative Perspective of Uses and Gratification Theory and Theory of Reasoned Action

W Kim, DA Cake - Journal of International Consumer Marketing, 2024 - Taylor & Francis
The purpose of this study is to examine social media influences on travel destination
decision behavior among Gen Zers in an integrative theoretical framework of Uses and …

Consumers' Preferences for Digital Corporate Content on Company Websites: A Best–Worst Scaling Analysis

C Koob - Journal of Theoretical and Applied Electronic …, 2023 - mdpi.com
Digital content marketing (DCM) complements traditional marketing communication
approaches and is a major focus of research. Uses and gratifications research posits that …

Augmented Reality in Business: A Bibliometric Analysis and Future Research Agenda

H Shahab - International XR Conference, 2023 - Springer
Augmented reality (AR) has attracted the attention of researchers in recent years. Despite
researchers' interest, a research gap exists to conduct a bibliometric analysis of the literature …

[PDF][PDF] Virtual Reality as a Marketing Tool to Drive Consumer Decision-Making

H Shahab, F Shahzad, G Yasin - Pakistan Journal of Social Research, 2022 - pjsr.com.pk
Virtual reality (VR) has emerged as a tool for helping tourism marketers in forming realistic
customer expectations. Extant literature is available on the technological adoption of VR in …

College Students' Perceptions on the Use of Kahoot to Learn Vocabulary in a Second Language: A Hermeneutic Phenomenological Study

A Hatch - 2024 - digitalcommons.liberty.edu
The purpose of this hermeneutic phenomenological study was to discover college students'
perceptions of their lived experiences as they learn vocabulary in a second language with …