This study reviews the relationship between customer perception factors and AI-enabled
customer experience in the Ecuadorian banking industry. The study employs a self …

Research questions/issues The study seeks to examine Carrolls' pyramid model in small-
medium enterprises (SMEs) as an effective business strategy for organizational performance …

Purpose The purpose of this paper is to understand the moderating role of organizational
culture in the relationship between service quality, customer satisfaction and loyalty in the …

Purpose This paper aims to understand the impact of service quality on corporate image and
customer satisfaction. Furthermore, this study also examined the influence of corporate …

Purpose There is a dearth of studies that have investigated mediators of the effect of service
quality on customer loyalty under the conditions prevailing in Zimbabwe; where bank …

Purpose–The purpose of this paper is to explore the impact of services quality, customer
satisfaction and corporate image on customer perceived value in the banking sector of …

Purpose Loyalty among customers is the baseline for services to use to grow and sustain
their competitive advantage, particularly in the banking industry. There are two primary …

Customer satisfaction is one of the major objective of the organizations because satisfaction
leads the customers to be loyal and this can be source of competitive edge for the …

The study examined the role of perceived CSR in deriving customer loyalty by exploring
direct and mediated effects of corporate reputation and customer satisfaction in Pakistan's …

Purpose This study aims to investigate two primary objectives. First, this study examines the
influence of modified service quality dimensions on Islamic bank customer satisfaction using …