Purpose–The purpose of this paper is to consider the development of research in
international retailing over the last 20 years and propose a future research agenda within a …

Purpose–Employing the qualitative method, this paper sets out to investigate the role and
function of flagship stores as a market entry mechanism employed by luxury fashion …

Purpose The purpose of this study is to empirically develop and validate a practical,
consistent and specific scale to assess perceived service quality at the service encounter at …

Purpose–This paper aims to identify the partner selection criteria employed both by
franchisors and franchisees in master franchise agreements and evaluate how different …

Purpose–This paper aims to identify and evaluate the factors which influence relationship
development between franchisors and franchisees in international service franchise …

Purpose–The purpose of this study is to explore the franchise relationship in China, focusing
on the relational constructs of power, control, support and conflict in this developing …

The paper identifies and evaluates the antecedents, contextual factors and inter-
organisational processes that influence knowledge transfer in international hotel master …

Purpose The purpose of this study is to investigate what type of knowledge enhances the
frequency of strategic renewal for organizations operating in high velocity environments. It …

Franchising and branding are almost interchangeable as concepts, yet a dearth of academic
branding research in the franchising sector prevails. The aim of the study is to understand …

Purpose The purpose of this paper is to investigate international franchise performance. It
focuses on how franchisors conceive their international performance, the drivers of their …