The impact of social media on recruitment: Are you LinkedIn?

T Koch, C Gerber, JJ De Klerk - SA Journal of Human Resource …, 2018 - journals.co.za
Orientation: With many organisations vying for the same talent, it is important to ensure that
the correct methods are utilised in identifying and attracting the best talent to an …

Doing research in the real world

DE Gray - 2021 - torrossa.com
From first planning to writing up your research, this complete guide will help you push your
project forward. Walking you through every step you need to take, it helps you build your …

Employer branding through crowdsourcing: understanding the sentiments of employees

N Kashive, VT Khanna, MN Bharthi - Journal of Indian Business …, 2020 - emerald.com
Purpose The purpose of this paper is to explore the role of social media in creating an
attractive employer brand for any organization. It investigates one of the social media …

[HTML][HTML] Branding in social media. Using LinkedIn in personal brand communication: A study on communications/marketing and recruitment/human resources …

GD Marin, C Nilă - Social Sciences & Humanities Open, 2021 - Elsevier
Due to the growth of Web 2.0, the fact that all the activities transcend from offline to the
online environment and the control of your information is more complicated; personal …

The brand personality dimensions of business-to-business firms: a content analysis of employer reviews on social media

J Robertson, S Lord Ferguson, T Eriksson… - Journal of Business-to …, 2019 - Taylor & Francis
Purpose: The purpose of this paper is to explore the brand personalities that employees are
creating of their employer brands, in particular business-to-business (B-to-B) brands, when …

Predictors of applicant attraction among Gen-X and millennials: evidence from an emerging economy

D Dutta, SK Mishra - International journal of manpower, 2021 - emerald.com
Purpose A better understanding of applicant attraction enables organizations to manage
their talent needs, thus enhancing HR effectiveness. Even though generational difference …

Uncovering the promises and challenges of social media use in the low-wage labor market: insights from employers

AJ Lu, TR Dillahunt - Proceedings of the 2021 CHI Conference on …, 2021 - dl.acm.org
Social media has become an effective recruitment tool for higher-waged and white-collar
professionals. Yet, past studies have questioned its effectiveness for the recruitment of lower …

Using text mining and crowdsourcing platforms to build employer brand in the US banking industry

S Sajid, N Volkova, JA Wilson… - Global Business and …, 2022 - Wiley Online Library
Crowdsourcing platforms are a valuable source of information for employees and firms. They
have become an essential part of human resource practices, such as recruiting, employee …

Being an Employer of Choice: Attracting Generation Z to Work by Building Brand via Social Media

D Halová, M Müller - Corporate Reputation Review, 2023 - Springer
Generation Z has entered a labour market recently and most of its members are about to
finish their studies and start their careers at the workplaces. It is the least numerous …

Social media for job recruitment: A review study

A Lesenyego, JE Chukwuere - Journal of Emerging …, 2023 - journals.jozacpublishers.com
The use of social media for job recruiting is examined in this review research along with its
effects on the hiring procedure, candidate selection, and organizational results. In order to …