Purpose Several researchers struggle with designing, writing-up and reviewing case study
research, but constructing a template for describing and justifying methodological choices is …

The sudden outbreak of COVID-19 has severely affected the global hospitality industry. The
hygiene and cleanliness of hotels has become the focal point in the recovery plan during …

Purpose Services are highly important in a world economy which has increasingly become
service driven. There is a growing need to better understand the possibilities for, and …

This paper investigates tourists' preferences toward the humans-robots ratio in the service
delivery systems of tourism and hospitality companies and the factors that shape them. The …

This paper aims to synthesize two emerging streams of literature in tourism, ie service
design and destination ecosystem, and develops a conceptual framework for service design …

Purpose Customer firms and suppliers are valuable knowledge resources that can be used
for achieving superior new service development (NSD) performance. This study aims to …

Purpose This research investigates the systematic reuse of service concept elements within
modular service design, aiming to offer actionable insights into effective conceptualization of …

Purpose This study aims to explore service modularity in the context of digital technology
and environmental sustainability, particularly considering the transformative impacts of the …

Purpose This study investigates the effects of service modularity on the perceived
usefulness (PU) of e-learning programs through the perceived ease of use (PEoU) and …

This study exploits service modularity in front‐end logistics services in e‐fulfillment, from a
customer‐centric approach, particularly in order management, delivery, and return. Through …