The impact of personality traits on consumer behaviour is always an important concern for
marketing researchers and practitioners. Using the theoretical lens of the OCEAN model this …

Following the restrictions on movement imposed during the COVID-19 pandemic, the
greater demands placed on physicians and many healthcare infrastructures, a large number …

The purpose of this study was to analyze the determinant factors of word of mouth from Lion
Air airlines which were obtained from the results of a literature review, namely the variables …

Personnel quality in service industry is a significant factor as it interacts directly with
customers. Thus, the understanding of personnel quality is an important aspect for …

The purpose of the article is to develop new knowledge to better understand the influence of
service quality and university image on word of mouth. The sample used were the higher …

This study explores the impact of tourism related variables such as service quality,
environmental concern, corporate reputation, word-of-mouth and travel intention on …

Background: With the times, Convention Radiography (RK) was replaced by Digital
Radiography (RD) because film printing is more efficient, archiving can be done digitally …

Penelitian ini bertujuan untuk menguji pengaruh kualitas pelayanan, citra perusahaan, dan
kepuasan nasabah terhadap word of mouth BSI. Penghimpunan data menerapkan metode …

Service quality has become an important factor in the current competitiveness in the aviation
insurance environment. This study is on the effects of perceived service quality on customer …

Penelitian ini bertujuan untuk menganalisi kualitas pelayanan pada Program Studi Magister
Manajemen Universitas Tanjungpura kepada mahasiswa, alumni dan mitra. Kualitas …