International marketing strategies in industrial clusters: Insights from the Southern Hemisphere

C Felzensztein, C Stringer, M Benson-Rea… - Journal of Business …, 2014 - Elsevier
This paper examines co-operative marketing strategies among clustered-based firms in the
most important wine producing and exporting countries in the 'new world'. The research …

Towards a conceptual framework for sustainable business models in the food and beverage industry: The case of German wineries

M Dressler, I Paunović - British Food Journal, 2020 - emerald.com
Purpose The purpose of this paper is to empirically derive a typology of sustainable
business models in the food & beverage (F&B) industry and explore the competitive profiling …

Sustainable business model design: A multi-case approach exploring generic strategies and dynamic capabilities on the example of German Wine Estates

M Dressler - Sustainability, 2023 - mdpi.com
Business model design needs to encounter increasing and highly dynamic challenges due
to counter-caesural environmental changes. Empirical research on strategic sustainability is …

Generic strategic profiling of entrepreneurial SMEs–environmentalism as hygiene factor

M Dressler - International Entrepreneurship and Management …, 2023 - Springer
Climate change, extreme weather phenomena, droughts, fires etc. are just few examples of
man-induced impact, jeopardizing the future of mankind. Businesses are increasingly held …

Destination-Centric Wine Exports: Offering Design Concepts and Sustainability

M Dressler - Beverages, 2023 - mdpi.com
With more than 40% of produced wine crossing borders, wine represents a truly global
beverage. Wine export serves as a sales lever, especially for producers where home wine …

Motivating sustainable entrepreneurship: the deployment of a visual navigation tool

M Dressler - World Review of Entrepreneurship …, 2021 - inderscienceonline.com
Small businesses are in search for business models that balance the three pillars of
sustainability (economy, environment, society) to successfully compete in increasingly …

Strategic grouping in a fragmented market: SMEs' strive for legitimacy

M Dressler - International Journal of Entrepreneurship and …, 2017 - inderscienceonline.com
Strategic positioning lays the foundation for sustainable competitive advantage and
profitability. An ongoing scientific discourse on superior strategies and whether to position …

Intergenerational entrepreneurship in family business: Conceptualising ways entrepreneurial family businesses can be sustained across generations

P Woodfield - 2012 - researchspace.auckland.ac.nz
Family businesses are known to contribute significantly to economies around the world. With
the option to harvest their businesses at any one point, there is a pressing need to promote …

Enhancing wine marketing through cooperation between family winegrowing businesses in New Zealand

P Woodfield, P Nel - New Zealand Journal of Applied Business …, 2015 - search.informit.org
Early pioneer families of the New Zealand wine industry set the stage for cooperation
between firms, and their collegiality created what is now the overseer of the industry namely …

Sustainability as Vehicle for Strategic Entrepreneurship: The German Wine Industry

M Dressler - Handbook of Research on Sustainability Challenges in …, 2023 - igi-global.com
This chapter investigates strategic value of sustainability based on empirical data from
German wineries. Two sources served to explore strategic aspects. An online panel filled by …