R Kalaimani, R Eswaran - International Journal of …, 2025 - inderscienceonline.com
This article throws light on different factors that influence customers towards the purchase decision made in the purchase of cars. The domestic automobile industry places significant …
In recent years, developments in the automotive sector have impacted consumer preferences in transportation, creating more options for consumer needs in this area …
The Indian passenger-car industry has been on the continuous growth trajectory in the recent past aided by different contributing factors of national development namely robust …