In the current digital era, mass media play a crucial role in assisting the government in
overcoming the COVID-19 pandemic. The responsibilities of this position encompass the …

Islamic fashion has expanded considerably in the last five years and it has gained favour
from people due to different branding communication strategies. One of the major strategies …

In the rapidly evolving digital economy, social media has emerged as a crucial tool for small
and medium-sized enterprises (SMEs) to promote their products and services. In Malaysia …

Food is one of the most purchased products by consumers and therefore, food advertising is
omnipresent. Advertising slogans' choice of language is crucial to the meaning they wish to …

Este estudo tem como tema principal a evolução da comunicação publicitária na indústria
de fastfood em Portugal e tem como objetivo perceber o modo como esta se adapta aos …

تلبية للضرورة العلمية، قمنّا بدراسة الواقع الحالي للدراسات الكيفية في مجال تطبيقات الإعلام،
بهدف تقديم رؤية شاملة حول النتاج الأكاديمي في هذا المجال، فضلًا عن تحليل نقاط القوة والضعف …‎

Abstract In North America, the National Hockey League (NHL) is an example of an influential
organization that not only acts as a home for some of the world's greatest athletes, but also …