Increased use of social media (SM) has led to the generation of a huge quantity of data.
Businesses are increasingly using the SM platforms and the data generated on these …

Purpose With the increasing use of social media in operation and supply chain management
(OSCM), it is of great importance for managers to consider risks in advance and take …

Artificial Intelligence has transformed almost every field of field. However, recent
advancements like writing tools are another significant addition that magnifies its role. Based …

Internet use and social media have altered consumer behavior and corporate operations.
Companies have numerous chances because of social and digital marketing, which lowers …

Making future predictions based on past and present data is known as forecasting. In the
face of uncertainty, organizations rely on this valuable tool to make informed decisions …