This paper explores the importance of customer in strategic marketing in the values of
customer satisfaction and loyalty. The role of customer for organizations in the 21st century …

Customer plays an important role for business as a profit generator, core of business
strategy and brand ambassador of the business. Due to the important role played by …

Purpose: The appropriate involvement of Small and Medium Enterprises (SMEs) in industrial
activities globally is an incontestable truth. SMEs need to keep pace with a dynamic and …

Business exist because of customer. Organization that customer oriented will put high
priority to meet customer needs and wants. That is why, organization served customer as the …

This study explored entrepreneurial development as it relates to micro, small and medium-
size enterprises (MSMEs) development in Nigeria. The evolution of entrepreneurship which …

Continuous research and monitoring of these factors is important, because they are
important for the formation of marketing techniques. Changing economic conditions, new …

This study examines the relationship between perceived quality and perceived value
towards tourist satisfaction in beach tourism. The tourism industry, especially east coast's …

Программное обеспечение для управления взаимоотношениями с клиентами является
мощным союзником для отелей. Это топливо для успешной реализации программы …

This paper review collects a selection of high-quality books, journals, and articles. A total of
4 journals and 3 articles are reviewed. This paper can be helpful for managers to gain basic …

Continuous research and monitoring of these factors is important, because they are
important for the formation of marketing techniques. Changing economic conditions, new …