Purpose The geographical scattering of physical facilities in conventional supply chains
enforces firms to shift toward digital supply chains (DSCs). While switching to DSCs, the …

Purpose Frugal innovation focuses on the core functionalities with the highest stakeholder
benefits and directly targets user requirements. It has been widely adopted in developing …

Organizations today are faced with the dual imperative of fostering both quality and
innovation. The simultaneous pursuit of quality and innovation may introduce a paradox …

Purpose This study investigates the impact of a buyer-assisted quality intervention on
suppliers' quality performance and buyer–supplier relational dynamics in the garment …

Brand design expands the connotation and extension of products, satisfying consumers'
purchase needs to a maximum extent. This study aims to use the SOR theory to explore the …

Purpose This paper aims to investigate the phases of new product development within the
design-driven innovation (DDI) process, the role of designers and collaborators in the …

Akbaba, A.(2006). Measuring service quality in the hotel industry: A study in a business hotel
in Turkey. Hospitality Management, 25, 170–192. Akroush, MN, Jraisat, LE, Kurdieh, DJ, Al …

This paper is devoted to development of a riskoriented approach to quality management
during the implementation of innovative projects for strategic development of a company …

Purpose The aim of this study was to empirically examine how much traditional attributes
and green attributes characterize products within design-oriented firms. Further, we explored …

This research aims to test the influence of price and product quality on customers'
purchasing decision. To this, 105 respondents were used to fill up the questionnaires, Smart …