Explaining the effect of artificial intelligence on the technology acceptance model in media: a
cloud computing approach | Emerald Insight Books and journals Case studies Expert Briefings …

The COVID-19 epidemic has resulted in unparalleled adversity for businesses worldwide,
particularly small and medium-sized enterprises. Consequently, the use of digital marketing …

Measuring the performance of Fintech services on mobile apps (FSMA) is considered a
major key to sustain, develop, and improve financial services and their processes …

Discovering the marketers and advertisers' knowledge provides an ability to present a well
understanding of how value could be created. The main purpose of this research is to …

Having a citizen's opinion is considered the most important method to evaluate a public
institution's performance. As a contemporary theory regarding public institutions and private …

Cloud ERP (C-ERP) systems help firms to reach greater levels of sustainable performance
(Gupta, Qian, Bhushan, & Luo, 2019). Ali (2016) demonstrate that the enterprise resource …

This empirical study investigates the impact of social media marketing on the business
performance of SMEs in Jordan during the COVID-19 crisis. Analysis of survey data through …

Cloud computing enables information technology (IT) leaders to shift from passive business
support to active value creators. However, social economic-communication barriers inhibit …

Literature reviews are the evidence of previous research which helps to identify the gap in
the existing studies that open a path for new research. This is the base for all research …