Strategi UMKM dalam menghadapi digitalisasi
G Evangeulista, A Agustin, GPE Putra… - Oikos Nomos: Jurnal …, 2023 - ejurnal.ung.ac.id
Digitalisasi menjadi kebutuhan penting bagi UMKM agar dapat bertahan dalam persaingan
yang semakin ketat. Implementasi transformasi digital dapat meningkatkan efisiensi …
yang semakin ketat. Implementasi transformasi digital dapat meningkatkan efisiensi …
Entrepreneurial Marketing: Improving the Marketing Performance of the Creative Industry in the Embroider Stitching Sector in West Sumatra
R Rahmidani, D Susanti, YL Vrista - International Journal of …, 2023 - openaccessojs.com
Purpose: This study's goal is to ascertain how entrepreneurial orientation and market
orientation affect Micro Small and Medium-sized Enterprises' marketing performance …
orientation affect Micro Small and Medium-sized Enterprises' marketing performance …
The Effect of Marketing Digitalization on the Performance and Sustainability of Culinary MSMEs in the New Normal Era
Digitalization of marketing is one strategy that culinary MSMEs can implement to increase
competitiveness and business sustainability in the new normal era. This research looks at …
competitiveness and business sustainability in the new normal era. This research looks at …
PENGARUH MODEL BISNIS DIGITAL TERHADAP KINERJA USAHA MIKRO DAN KECIL SEKTOR KULINER DI KOTA PADANG: Efek Mediasi dari Pembaruan Bisnis
D Harja, D Games, DK Sari - Journal Publicuho, 2024 - journalpublicuho.uho.ac.id
Penelitian ini bertujuan untuk membuktikan secara empiris pengaruh model bisnis digital
terhadap kinerja Usaha Mikro dan Kecil (UMK) di Kota Padang serta peran pembaruan …
terhadap kinerja Usaha Mikro dan Kecil (UMK) di Kota Padang serta peran pembaruan …
Factors Influencing Financial Performance And Sustainability Of SMES: Evidence From Indonesia
H Kusumastuti, F Aligarh - Jurnal AKSI (Akuntansi dan Sistem …, 2024 - journal.pnm.ac.id
This study examines the impact of digital transformation, government support, human
resource capacity, and innovation on the financial performance and sustainability of SMEs in …
resource capacity, and innovation on the financial performance and sustainability of SMEs in …
Meningkatkan Keunggulan Bersaing UMKM Melalui Digital Marketing
U Sholihin, S Sudarmiatin - Jurnal Riset Manajemen, 2024 - jurnal.itbsemarang.ac.id
Penelitian ini membahas strategi pemeriksaan menggunakan pendekatan eksplorasi
kuantitatif dalam konteks pemasaran digital UMKM. Metode penelitian berbasis positivis …
kuantitatif dalam konteks pemasaran digital UMKM. Metode penelitian berbasis positivis …
[PDF][PDF] The Impact of the Implementation of the Government's Digital Direct Expenditure Program to Improve MSME Performance
P No - ijirme.com
This study aims to analyze and assess the impact of the procurement defense program on
the performance of MSMEs in Gorontalo Province. The locus of research on MSME business …
the performance of MSMEs in Gorontalo Province. The locus of research on MSME business …