This study aims to analyze the effects of perceived behavioral control, subjective norms,
attitudes, and perceived value on purchase intentions and their effects on purchasing …

This study aims to analyze the affect of attitude, subjective norm, perceived behavioral
control, and perceived risk on intention to shop online and its impact on online shopping …

The purpose of this study was to determine the effect of Electronic Word Of Mouth (E-WOM)
on purchasing decisions positively and significantly. The approach used in this study is a …

This research aims to determine the influence of key opinion leader (KOL), trustworthiness,
risk perception on interest in buying MS Glow products online. The subject in this research is …

Penelitian ini bertujuan untuk menganalisis pengaruh Kemudahan Penggunaan terhadap
Niat Pembelian Ulang yang dimediasi oleh Kepercayaan pada marketplace Tokopedia atau …

The aim of this research is to determine the influence of profitability, good corporate
governance, and leverage on earnings management in manufacturing companies listed on …

Penelitian ini bertujuan untuk menganalisis dampak dari persepsi kontrol perilaku, norma
subyektif, sikap, dan nilai yang dirasakan terhadap niat beli serta bagaimana hal tersebut …

Tujuan dari penelitian ini adalah untuk menganalisis pengaruh perceived risk dan electronic
word of mouth terhadap online shoping behavior dengan purchase intention sebagai …