This is a critical study of the changing relationship between media and marketing
communications in the digital age. It examines the growth of content funded by brands …

Профессор Университета Лидса (Великобритания) Дэвид Хезмондалш проводит
анализ изменений в культурных индустриях начиная с 1980-х годов, а также …

How the media are organised and funded is central to understanding their role in society.
Critical Political Economy of the Media provides a clear, comprehensive and insightful …

Hesmondhalgh has done it again! The third edition of The Cultural Industries is a tour-de-
force. At once brilliant and accessible, it is without peer when it comes to detailing the big …

Western Media Systems offers a critical introduction to media systems in North America and
Western Europe. The book offers a wide-ranging survey of comparative media analysis …

Competitive Strategy for Media Firms introduces the concepts and analytical frameworks of
strategic and brand management, and illustrates how they can be adapted according to the …

Objectives: This article reviews adverse influences of for-profit enterprises on health care
and public health, and examines significance for public policy. Research Design: Narrative …

The second edition of this handbook is designed to fulfill three purposes. First, the volume is
intended to chart the progress in thinking about media ethics. What began as a largely …

With the owners of television news networks growing more diversified, critics say that
pressure for profits may affect news. A survey of network news correspondents was …

This study examines the impact of media firms' diversification on their financial performance
based on the product and geographical diversification activities and performance of the top …