Many decisions require flexible reasoning that depends on inference, generalization, and
deliberation. Here, we review emerging findings indicating that the hippocampus, known for …

Choosing between two items involves deliberation and comparison of the features of each
item and its value. Such decisions take more time when choosing between options of similar …

Much of traditional neuroeconomics proceeds from the hypothesis that value is reified in the
brain, that is, that there are neurons or brain regions whose responses serve the discrete …

How is value processed in the brain to inform decision making? A plethora of studies
describe how preferences are shaped by experience with external reinforcements. While …

Current studies suggest that individuals estimate the value of their choices based on
observed feedback. Here, we ask whether individuals also update the value of their …

The goal of deliberation is to separate between options so that we can commit to one and
leave the other behind. However, deliberation can, paradoxically, also form an association …

One of the prominent, by now seminal, paradigms in the research tradition of cognitive
dissonance (Festinger, 1957) is the free-choice paradigm developed by Brehm (1956) to …

Hard decisions between equally valued alternatives can result in preference changes,
meaning that subsequent valuations for chosen items increase and decrease for rejected …

Abstract [Correction Notice: An Erratum for this article was reported in Vol 152 (9) of Journal
of Experimental Psychology: General (see record 2024-01101-001). In this article, several …

The degree of certainty that decision-makers have about their evaluations of available
choice alternatives and their confidence about selecting the subjectively best alternative are …