The Influence of Content Marketing, Brand Awareness, E-WOM and Product Knowledge Towards Purchase Intention (A Case Study on Oatside Customers in Medan)

JA Rahardjo, J Jeybi, J Wijaya, SA Putri… - Proceeding of …, 2023 - ojs.uph.edu
Oatside is a Singapore-owned company established in 2021 which offers variants of plant-
based milk made of oats. It started being sold in Indonesia in early 2022, and it has gained …

Pengaruh Country of Origin, Social Media Marketing dan E-WOM Terhadap Keputusan Pembelian Produk Somethinc di Jakarta Selatan

A Pramudita - Journal of Young Entrepreneurs, 2024 - ejournal.upnvj.ac.id
Penelitian ini dilakukan untuk mengetahui adakah pengaruh yang diberikan oleh country of
origin (COO), social media marketing (SMM), dan electronic word of mouth (EWOM) …

SDGS 8: Upaya Peningkatan Kualitas Konten Reels Di UMKM necerel. id

SM Hidayat, DI Aditya… - Jurnal …, 2024 - ejournal.jurnalpengabdiansosial …
Usaha Mikro, Kecil dan Menengah (UMKM) memiliki peran penting dalam perekonomian di
Indonesia. Dengan adanya UMKM, Indonesia mampu mengembangkan potensinya untuk …

PENGARUH CITRA MEREK, PERSEPSI HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN BERAS JINENG BALI PRODUKSI UD TUNAS …

AP Sari - 2023 - eprints.unmas.ac.id
Beras merupakan pangan yang paling banyak dikonsumsi oleh masyarakatIndonesia.
Beras menjadi sangat penting di Indonesia karena 90% masyarakatIndonesia …

The Influence of E-Wom and Product Quality on iPhone Purchase Decisions among People in Jombang City

D Widianto - Formosa Journal of Multidisciplinary …, 2024 - journal.formosapublisher.org
IPhone is one of the best products for most people, but in reality the iPhone still gets low
reviews from the public. This is partly because the quality of iPhone products is still not good …