Learning from class-imbalanced data: Review of methods and applications

G Haixiang, L Yijing, J Shang, G Mingyun… - Expert systems with …, 2017 - Elsevier
Rare events, especially those that could potentially negatively impact society, often require
humans' decision-making responses. Detecting rare events can be viewed as a prediction …

Interpolation in time series: An introductive overview of existing methods, their performance criteria and uncertainty assessment

M Lepot, JB Aubin, FHLR Clemens - Water, 2017 - mdpi.com
A thorough review has been performed on interpolation methods to fill gaps in time-series,
efficiency criteria, and uncertainty quantifications. On one hand, there are numerous …

A new hybrid classification algorithm for customer churn prediction based on logistic regression and decision trees

A De Caigny, K Coussement, KW De Bock - European Journal of …, 2018 - Elsevier
Decision trees and logistic regression are two very popular algorithms in customer churn
prediction with strong predictive performance and good comprehensibility. Despite these …

Extreme gradient boosting trees with efficient Bayesian optimization for profit-driven customer churn prediction

Z Liu, P Jiang, KW De Bock, J Wang, L Zhang… - … Forecasting and Social …, 2024 - Elsevier
Customer retention campaigns increasingly rely on predictive analytics to identify potential
churners in a customer base. Traditionally, customer churn prediction was dependent on …

Profit-driven weighted classifier with interpretable ability for customer churn prediction

P Jiang, Z Liu, MZ Abedin, J Wang, W Yang, Q Dong - Omega, 2024 - Elsevier
Customer churn prediction methods aim to identify customers with the highest probability of
attrition, improve the effectiveness of customer retention campaigns, and maximize profits …

Retention futility: Targeting high-risk customers might be ineffective

E Ascarza - Journal of marketing Research, 2018 - journals.sagepub.com
Companies in a variety of sectors are increasingly managing customer churn proactively,
generally by detecting customers at the highest risk of churning and targeting retention …

A comparative analysis of data preparation algorithms for customer churn prediction: A case study in the telecommunication industry

K Coussement, S Lessmann, G Verstraeten - Decision Support Systems, 2017 - Elsevier
Data preparation is a process that aims to convert independent (categorical and continuous)
variables into a form appropriate for further analysis. We examine data-preparation …

A machine learning framework for customer purchase prediction in the non-contractual setting

A Martínez, C Schmuck, S Pereverzyev Jr… - European Journal of …, 2020 - Elsevier
Predicting future customer behavior provides key information for efficiently directing
resources at sales and marketing departments. Such information supports planning the …

An effective intrusion detection framework based on MCLP/SVM optimized by time-varying chaos particle swarm optimization

SMH Bamakan, H Wang, T Yingjie, Y Shi - Neurocomputing, 2016 - Elsevier
Many organizations recognize the necessities of utilizing sophisticated tools and systems to
protect their computer networks and reduce the risk of compromising their information …

Dynamic behavior based churn prediction in mobile telecom

N Alboukaey, A Joukhadar, N Ghneim - Expert Systems with Applications, 2020 - Elsevier
Customer churn is one of the most challenging problems that affects revenue and customer
base in mobile telecom operators. The success of retention campaigns depends not only on …