Purpose: The purpose of this research is to improve the validity of mixed and multi-methods
through triangulation in sports management research. Methods: In terms of the research …

Nowadays, the prominent role of the customer in the global arena reveals the urgent need
for proper management of customer relationships. This has led to a new shape of CRM …

The role of branding the sports performance of Iranian professional football League players
was investigated by adopting a survey-based research strategy. Players with a history of …

AbstractRecently, the global economy has been affected by artificial intelligence and the
advancement of information technology, as well as infectious diseases such as Covid-19 …

Individual time management skills and a business approach are two fundamental abilities
required for success in any life. The goal of this study is to look at the connection between …

Purpose: In today's competitive sports industry, maintaining strong customer relationships is
crucial for organizational success. Effective Customer Relationship Management (CRM) …

Purpose: Maintaining volunteers who work at sporting events is one of the major issues
faced by event organizers. This research paper examines the motivations, satisfaction, and …

مدیریت ارتباط با مشتری زمینه‌ی برقراری ارتباط بهینه، وفاداری و حفظ مشتریان را فراهم
می‌سازد. این امر مستلزم طراحی استراتژی‌های مبتنی بر مشتری، اجرا و به‌کارگیری مناسب فناوری …‎