In a post-COVID landscape, building interest and evoking positive emotions toward tourism products are vital for destination recovery. As a result, interest and opportunity for the use of …
Abstract The arrival of Virtual-Reality, Augmented-Reality, and Mixed-Reality technologies is shaping a new environment where physical and virtual objects are integrated at different …
S An, Y Choi, CK Lee - Journal of Destination Marketing & Management, 2021 - Elsevier
In the digital age, virtual reality (VR) has become a new tool for destination marketing. Building on flow theory and the stimuli-organism-response model, this study examined the …
Purpose Emerging technologies, such as virtual reality (VR), have been influencing both the tourism supply side and tourists alike. The purpose of this study is to analyse VR research in …
M Alyahya, G McLean - Journal of Travel Research, 2022 - journals.sagepub.com
The purpose of this research is twofold: firstly, we aim to understand the role of virtual reality (VR) in influencing tourism consumers' attitudes toward a tourist destination and, secondly …
Several studies have investigated the use of virtual reality (VR) in tourism, but none has taken an epidemiological outlook. This research examined the use of VR in tourism through …
The article illustrates the trend of nonrelegation tourism, which, in a way, forces places of worship to take care of complete insfrastructure and satisfy the needs of pilgrims. Merely" …
Virtual reality technologies have increased the integration between devices and the human senses. Despite the increased interest in embodied technologies in tourism, there has been …
This study aims to investigate the impact of virtual reality experiences created with the newest generation of wearable devices on the intention to visit sites and attractions in a …