The development of entrepreneurship as an interdisciplinary field of study parallels the
development of leadership studies. In recent years a number of entrepreneurship …

One of our most distinguished scholars offers a bold new view of the theory and practice of
effective managementNamed one of the best management books of 2009 by strategy+ …

Правильная стратегия—основа основ успеха любого бизнеса. Но разрабатывать
стратегию можно по-разному и к настоящему моменту в стратегическом менеджменте …

Sales forecasting is important in production and supply chain management. It affects firms'
planning, strategy, marketing, logistics, warehousing and resource management. While …

Strategy Safari-gives you the'big ten'in the strategy jungle In this revised edition of the
original, ground-breaking Strategy Safari, Henry Mintzberg, described by Tom Peters as' …

This-one of a kind-book offers a comprehensive, almost encyclopedic presentation of
statistical methods and analytic approaches used in science, industry, business, and data …

Between the economic determinations of the marketplace and the cultural discourses within
media representations… lies a terrain that has yet to be fully explored and adequately …

Now in its ninth edition, Air Transportation: A Global Management Perspective by John
Wensveen is a well-proven, accessible textbook that offers a comprehensive introduction to …

We chose to call this book Scenario Planning: The Link Between Future and Strategy
because scenario planning is what we do as human beings all the time. The healthy brain is …

The author develops a theory of competitive rationality that proposes a firm's success
depends on the imperfect procedural rationality of its marketing planners. Theories of …