Sustainable Marketing: Studying the Effects of Environmental Consciousness and Involvement Degree on Purchasing Behavior of Consumers

T Dionela, A Evangelista… - Journal of Business …, 2022 - al-kindipublisher.com
Concerns and consumers' awareness of the environment has increased significantly, and
their perception of environmental concerns now represents one of the major factors in …

Organic food perceptions of Indian millennials, and the growth of the Indian organic food industry

N Das, LL Garber, EM Hyatt, L Nafees - Handbook of Eating and Drinking …, 2020 - Springer
This research seeks to understand the perceptions and motivations of Indian millennial
organic food consumers, a huge segment that is driving the growth in organic food …

[PDF][PDF] The Influence of Altruistic Consumption Behaviour on Consumer Attitude and Purchase Intentions in the Green Cosmetic Market: A Demographic Analysis in …

AT Cherian - 2023 - researchgate.net
The comprehensive study addresses with a keen attention to the integral role played by
altruism values and demographic factors in India's growing green cosmetics market …

Users' perception of Facebook data use and data privacy concerns: the Nigerian case

AE Uwagbai - 2023 - e-space.mmu.ac.uk
The study investgated Nigerian Facebook users' perception of Facebook's data use and
data privacy concerns from the perspective of the sense making theory, the theory of …

[PDF][PDF] Consumer Awareness and Consumer Perception towards Green Buying Decisions: An Empirical Study in Bangalore

VS Harshith Babu, V Kumar, BR Venkatesh - academia.edu
Green marketing refers to the process of selling the products and services based on their
environmental benefits. Green marketing is typically practiced by companies that are …

El packaging como generador de conciencia ecológica para incentivar el consumo de bio-cosméticos La Libélula dentro del Mercado Saludable de la Molina en Lima …

E Quiroz Zuzunaga - tesis.pucp.edu.pe
La conciencia ecológica peruana es deficiente en cuanto al consumo de productos bio-
cosméticos debido a la falta de concientización y educación acerca del beneficio que estos …