Artificial intelligence in marketing: Topic modeling, scientometric analysis, and research agenda
The rapid advancement of artificial intelligence (AI) offers exciting opportunities for
marketing practice and academic research. In this study, through the application of natural …
marketing practice and academic research. In this study, through the application of natural …
Service robot implementation: a theoretical framework and research agenda
Service robots and artificial intelligence promise to increase productivity and reduce costs,
prompting substantial growth in sales of service robots and research dedicated to …
prompting substantial growth in sales of service robots and research dedicated to …
Customers' acceptance of artificially intelligent service robots: The influence of trust and culture
This study addresses two critical research gaps in human-robot interaction (HRI): the limited
systematic research on the role of trust in customers' acceptance of artificially intelligent (AI) …
systematic research on the role of trust in customers' acceptance of artificially intelligent (AI) …
Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?
This study investigates the antecedents and consequences of brand satisfaction with the
moderating role of type of barista. For this, data were collected from customers who used a …
moderating role of type of barista. For this, data were collected from customers who used a …
Preference for robot service or human service in hotels? Impacts of the COVID-19 pandemic
Robots and artificial intelligence (AI) technologies are becoming more prominent in the
tourism industry. Nowadays, consumers are faced with multiple options involving both …
tourism industry. Nowadays, consumers are faced with multiple options involving both …
Adoption of AI-based chatbots for hospitality and tourism
R Pillai, B Sivathanu - International Journal of Contemporary …, 2020 - emerald.com
Purpose This study aims to investigate the customers' behavioral intention and actual usage
(AUE) of artificial intelligence (AI)-powered chatbots for hospitality and tourism in India by …
(AUE) of artificial intelligence (AI)-powered chatbots for hospitality and tourism in India by …
[HTML][HTML] Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement
Focusing on the application of artificial intelligence, this study investigates the impact of
emotional display on user engagement with computer-generated imagery influencers …
emotional display on user engagement with computer-generated imagery influencers …
COVID-19 and hospitality 5.0: Redefining hospitality operations
The sudden outbreak of COVID-19 has severely affected the global hospitality industry. The
hygiene and cleanliness of hotels has become the focal point in the recovery plan during …
hygiene and cleanliness of hotels has become the focal point in the recovery plan during …
From high-touch to high-tech: COVID-19 drives robotics adoption
Global economic and social life has been severely challenged since the World Health
Organization (WHO) declared the COVID-19 disease a pandemic. Travel, tourism and …
Organization (WHO) declared the COVID-19 disease a pandemic. Travel, tourism and …
Service robots: Applying social exchange theory to better understand human–robot interactions
Despite service robots' importance in the tourism industry, few studies have investigated
human–robot interaction from a reciprocal exchange perspective. This paper applies social …
human–robot interaction from a reciprocal exchange perspective. This paper applies social …